Skip to content

The Wash

Sale price$28.80 Regular price$36.00
20% OFF

In contrast to harsh, traditional shampoos, we meticulously engineered this pH balanced, versatile cleanser with clinically backed botanicals and proteins to encourage healthy growth and deeply hydrate, detoxify, and enrich your hair.

Select Frequency
Select Quantity

Stock up and save when you buy two!

What's included in the bundle?
Save $27.60 when you bundle
FREE US SHIPPING ON ORDERS $60+
See The Wash in Action:
10.1oz / 300ml  |  Sandalwood & Wild Mint aroma

Don't call it a shampoo... The Wash from Highland is an absolute freak in the shower — bringing hydration, balance, and nourishment to your hair and scalp.

The wild mint and sandalwood aroma invigorate the senses for a grounding shower experience while our gentle formula promotes hair and scalp harmony for flawless hair days, every day.

+ Boosts Hair & Scalp Health
+ Performance & Hydration
+ Supports Healthy Hair Growth

Apply 1-2 pumps to wet hair and massage thoroughly into your roots and scalp, letting these wild ingredients do their thing, then rinse. Suitable for daily use.

Wash frequency varies by hair type and length, experiment until you find the number of washes per week that makes your hair look and feel its best.

That being said, The Wash was designed to be effective for all hair types, textures, men, women and whoever to enjoy.

Water - Some high quality H20…

Sodium C14-16 Olefin Sulfonate - An anionic surfactant, one of the safest non-toxic cleaning agents you can source.

Cocamidopropyl Betaine - A coconut-derived surfactant that helps to gently clean the hair and scalp.

Glycol Stearate - Another coconut-derived ingredient, this one brings emollience, stabilizing, and conditioning benefits.

Glycerin - This rich humectant acts as moisture magnet to moisturize the hair and scalp while bringing a rich and luxurious lather to the shower routine.

Cocamide MEA - This coconut-derived component brings some foam to the cleansing experience while assisting in oil and dirt removal.

Lentil Seed Extract - Rich in proteins and B vitamins, it helps strengthen hair fibers and protect them from damage.

Hydrolyzed Cicer Seed & Quinoa Seed Extract - Contains high levels of proteins and amino acids that can penetrate the hair shaft to strengthen it from within. It forms a protective film on the hair that helps retain moisture and improve elasticity while promoting the appearance of fullness.

Chenopodium Quinoa Seed Extract - A protein-rich extract that helps repair damaged hair and protect the hair shaft. Quinoa proteins are particularly good at binding to the hair fiber, helping to seal the cuticle and prevent moisture loss. It can also help protect hair color and improve shine.

Caffeine -This coffee derived component is clinically backed to support healthy hair growth and reduce hair shedding through its DHT blocking capabilities. 

Hyaluronic Acid - A powerful humectant that helps draw in water and retain hydration in both the scalp and hair. It can hold up to 1000 times its weight in water, helping prevent dryness and adding volume to hair.

Gluconolactone (and) Sodium Benzoate - This combination serves as a preservation system. Gluconolactone is a polyhydroxy acid (PHA) that provides gentle exfoliation, while sodium benzoate inhibits microbial growth.

Cyamopsis Tetragonoloba (Guar) Gum - Derived from guar beans, it helps improve the texture of and provides slip to prevent tangling during washing.

Meadowfoam Oil - A lightweight, stable oil that helps seal in moisture without leaving hair greasy. It's particularly good at penetrating the hair shaft and provides protection from environmental damage.

Rosemary Extract - An extract containing carnosic acid, a natural product of rosemary that has been shown to inhibit DHT. It also has antimicrobial properties and adds a natural fragrance.

Tocopherol - : Acts as an antioxidant to protect hair from free radical damage and has synergistic effects with caffeine for hair growth & alopecia treatment.

Polyquaternium-10 - Provides conditioning benefits, reduces static, and improves both wet and dry combing, thus making the hair more manageable.

Potassium sorbate - This gentle, food-safe preservative helps prevent microbial growth.

Mentha Arvensis - This wild mint derived ingredient is clinically backed to support hair growth while stimulating the hair follicle and scalp. It also assists the overall effortless, functional aroma. 

Biotin - This vitamin collaborates with our growth supporting ingredients. 
  
Citric Acid - To protect the scalp microbiome, this buffer ensures the pH of the formulation is equilibrated to that of the scalp.

Sandalwood - This ingredient adds to the aromatherapeutic benefit of the formulation while also serving as an antimicrobial.

Good Shit.

CLICK HERE for links to research studies of the safety and efficacy of these ingredients.

We're a proud 1% for the Planet Member, committing 1% of all Highland sales to environmental non-profits focused on reversing the climate crises at hand.

Reducing our reliance on plastic:

Our container, sourced from infinitely recyclable and post-consumer recycled aluminum, reducing our usage of plastics to the pump, alone. The packaging is 100% recyclable.

Our shipping box, label, and materials are made from recycled post-consumer materials and are recyclable.

We want you to love your purchase, so we proudly back your product with a 100% satisfaction guarantee! Because our products contain all-natural ingredients and are unconventional by design, we ask that you try the product for at least one week to fall in love with it.

After that, if it's still not your thing, we'll issue you a full refund (less the cost of shipping).

Customer Reviews

Based on 357 reviews
90%
(322)
7%
(25)
2%
(6)
1%
(4)
0%
(0)
Y
Yul Heredia
Clean ingredients

Minimal ingredients, simple effective product. I’m a return buyer

C
Christian Brocato
Loving all the products

I’ve been using all the products for a few months now and my hair has never felt better. Fresh style without the crusty or wet look. Natural look and amazing hold without looking like you have product in your hair.

M
Matthew Ostrom

The Wash

M
MacGregor Thomas
Great Product!

Very happy with this product

SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
SLS Free 100% Recyclable Hydrating & Nourishing Sulfate & Paraben Free Gluten Free Silicone Free Color Safe Paraben & Sulfate Free Cruelty Free Free US Shipping On Orders $60+
FAQ

F*ck no. It’s something far better that will replace your shampoo forever. It’s the total package for hair and scalp hygiene and care, combining salon-quality performance with hydration, protection, and growth support all while providing your scalp the love it deserves, too.

While The Wash is a deeply hydrating cleanser that can be used without a conditioner, no – it is not a conditioner nor a conditioner replacement.

We take great care in developing products, which means we release things very slowly… but keep an eye out in 2025 for your conditioner solution from Highland. In the meantime, you can pair The Wash with your favorite, clean conditioner.

What separates The Wash from traditional shampoo products is our focus on holistic hair and scalp longevity.

This product promotes a proactive and maintenance approach to scalp + hair cleansing/care vs. a degenerative traditional shampoo... and we're so confident we've created the best hair cleansing product on the market that we back it with a 100% money back guarantee.

The Wash replaces your current shampoo, so the answer depends on your hair type, length, and lifestyle. There’s no such thing as one-size fits all, so we recommend adjusting and experimenting until you find the frequency that’s right for you. For fine/thin hair, we recommend starting at 3-4 washes weekly. For curly and coily hair, we recommend starting at 2 washes weekly.

If you’re using The Wash specifically to assist in shedding prevention and growth support, we recommend washing 4-5x week and adjusting as needed.

In numerous ways, and by targeting various causes of hair shedding and loss, YES. Our ingredient deck relies on clinically proven botanicals that are shown to inhibit DHT and 5a-reductase, target inflammation, and increase circulation and blood flow – all of which assists in delivering nutrients and supporting healthy growth.

This is not only crucial for people experiencing hair loss, but for all individuals who aim to proactively support consistent, healthy hair growth.

Like you’ve stepped foot into a Scandinavian spa, with pleasant wild mint and sandalwood aroma. Our pure, essential oil scent isn’t just for scent - the functional fragrance is backed by research to promote stimulation, hair growth, and general scalp wellness. 

300k+ Heads of Happier Hair...

My hair felt like it does at the salon.

The shampoo is insane!!! It smells like a spa and I didn’t even use conditioner after because my hair was so soft. Just sprayed on my leave in conditioner and my hair felt like it does at the salon post wash and it feels so clean. Good work!

MJ
Michaela J.
Verified Buyer
The Wash The Wash
Obsessed!

Obsessed! After the first wash, it felt so good on my scalp and hair, it washed my dirty hair so well and it smells nice!!!! Big fan so far!!

RB
Rachel B.
Verified Buyer
The Wash The Wash
I’m going to sell the sh*t out of this Wash.

Love the packaging. Clean, minimalistic. I’m going to sell the sh*t out of this Wash.

JA
Jamieson A.
Verified Buyer
The Wash The Wash
Wonderful

I just tried it for the first time and such a wonderful experience!

AF
Aika F.
Verified Buyer
The Wash The Wash
Killer Stuff!

Oh, already was letting that freak flag fly in the shower this AM! Killer stuff, fellas!

O&
Oak & Steel Salon
Verified Buyer
The Wash The Wash
SO good.

The wash is SO good. A true game-changer.

RE
Reed E.
Verified Buyer
The Wash The Wash
The Wash slaps.

The Wash slaps. That's all.

CH
Court H.
Verified Buyer
The Wash The Wash
Perfect performance.

Tried out the hair wash this morning. It’s soooooo good. I knew it would work really well based, but I was shocked at just how perfect it actually performed.

MD
Michael D.
Verified Buyer
The Wash The Wash
WOW.

The Wash. WOW. That’s all.

JL
Jeremie L.
Verified Buyer
The Wash The Wash
Sustainable, Affordable, Effective.

I believe the company has gone out and achieved exactly what their mission statement was. To create an affordable, sustainable, and quality product. I literally, almost instantly, fell in love with their products and their packaging. You can tell they care about quality and their customers having a good experience with their products, all the way down to packaging and everything that comes with it. I use their glacial clay pomade every day and I cannot even compare it to any other products I have used in the past. 10/10 Reccomend.

DH
David H.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Fresh, Effective, and Genuinely Natural

I’ve been really impressed with The Wash. It’s gentle on my skin, smells clean without being overpowering, and actually feels like it's made with thoughtful, sustainable ingredients. A little goes a long way, and I appreciate that it doesn’t leave any residue—just a fresh, balanced feeling. Highland is delivering on its mission, and I’m happy to support a brand that cares about both quality and the planet.

CW
Cale W.
Verified Buyer
The Wash The Wash
Great hair product.

The pomade is some of the best I have used. As my family has grown my wife and I have been looking for more natural and sustainable products to use on our daily routines. Some things we get are just mediocre at best. But this pomade ticks all the boxes for me. It holds my hair in place all day has a low shine and it smells good. This is a A++ product in my opinion. Thank you for making this.

LB
Luke B.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Came for the sustainability, staying for the hold!

I've wanted a hair product that came in a recyclable metal container for a minute. I was happy to try this and after a few weeks I can say that I will continue to use this. The clay gives my hair a nice hold. It has been holding its shape and overall I'm very pleased.

DR
Dave R.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Great product -- Why use anything else...

It works very well, smells good unlike other products and leaves my hair feeling nice. Great that its sustainably made as well.

AH
Andrew H.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Natural and Sustainable… Clean Responsibility!

I am impressed with all the Highland products I have been using. The Wash is another sold addition. I am glad to support companies that have a higher and broader vision, even with something arguably mundane as keeping yourself clean. I look forward to seeing what else is in the future!

RY
Rich Y.
Verified Buyer
The Wash The Wash
Customer Service

Fantastic!!! When I needed assistance, staff was responsive, helpful, and friendly.

MJ
Megan J.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Great product and even better customer service.

I had an issue with shipping (which was my fault) and they went out of their way to correct the situation. I've tried the cream and the pomade, they're both awesome.

JM
Joshua M.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream
Solid product, Great customer service

I have medium length, thick, curly hair. After a couple weeks of using the glacial cream and pomade together, have really liked the control they give without feeling like my hair is full of sticky product all day. My package initially never arrived, but after reaching out they sent out a new one right away no questions asked.

PF
Patty F.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream
The Holy Grail...

I absolutely love this brand. My husband and I both use the pomade and the cream. The cream controls my frizz and gives my waves extra life with hot humid Florida weather. Customer service is also on point, extremely helpful when my package was not delivered. Definitely purchasing more and recommending to my whole village!

ZE
Zanrha E.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Excellent customer service

The product is great. Leaves my hair malleable, not sticky, but with enough hold to keep to keep structure. Terrific customer service.

RA
Raul A.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream
Amazing Company!!

Not only is the product as advertised, the company is amazing to deal with. I had an issue with my order and they were prompt with their response and easily solved the issue. Costumer service is stellar!!

JT
James T.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream
Customer Service!!!

Ben and the company were amazing at helping me get my order completed. No questions asked, just results!

SG
Steven G.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream
Excellent Product!

Great function and great ingredients. Customer service was able to tell me exactly what was in it!

RA
Richard A.
Verified Buyer
Highland Glacial Clay Pomade in an open round tin with a black and white label with Esquire Grooming Awards badge. Glacial Clay Pomade
Fantastic Product

The Glacial Cream is phenomenal! Works better than anything else I have ever tried! Customer service is also top shelf! I highly recommend this product and company.

RP
Ronald P.
Verified Buyer
Highland Glacial Cream tube with GQ Grooming Awards 2023 badge and a silver applicator spoon. Glacial Cream

The Wash

Our pH optimized, scalp happy, hair healthy cleanser will forever change the way you think about washing your hair.

laboratory flask icon inside a circle
Clinically- Backed Botanicals
Gray line-art rabbit icon inside circular border
Cruelty Free
Venn diagram icon symbolizing color wash safety.
Color Safe
Chemical structure icon
Sulfate, Paraben, & BS Free
Minimal dark-gray two-leaf eco icon inside thin circular outline
100% Vegan
Ingredients
Bottle of THE WASH with water droplets
White spray bottle with a yellow label on a light background, angled to the right

The Wash

Our pH optimized, scalp happy, hair healthy cleanser will forever change the way you think about washing your hair.

laboratory flask icon inside a circle
Clinically- Backed Botanicals
Gray line-art rabbit icon inside circular border
Cruelty Free
Venn diagram icon symbolizing color wash safety.
Color Safe
Chemical structure icon
Sulfate, Paraben, & BS Free
Minimal dark-gray two-leaf eco icon inside thin circular outline
100% Vegan
Ingredients

Wildly Happy Hair

Our unique, clinically-backed formula promotes hair and scalp well-being with every wash. 

Person washing hair with shampoo lather in a shower, visible tattoo on shoulder
Person washing long wet hair with shampoo in a bathroom setting

Cleanse

Unlike traditional shampoos, this coconut-derived surfactant combo creates a hygienic wash without stripping -- and unlike shampoo alternatives, it actually lifts dirt, debris and toxins away for an addicting clean that replaces your old shampoo forever.

paint roller tool with yellow paint on a yellow background

Cocamidopropyl Betaine

spoon holding white powder

Glycol Stearate

white powder substance on a dark background

Olefin Sulfonate

Hydrate

Meadowfoam oil, hyaluronic acid, and glycerin team up to nourish and lock in moisture for a hydrating clean – it’s basically skincare for your hair and scalp.

Yellow and white flower with five petals in a circular frame

Meadowfoam Flower

Syringe needle with three droplets above on blue background

Hyaluronic Acid

Close-up of a liquid drop falling from a dropper tip

Glycerin

Nourish

The Wash is loaded with lentil, cicer, and quinoa seed extracts. This amino acid, vitamin rich protein combination works to repair and strengthen hair and improve elasticity. 

various lentils in a close-up view

Lentil Seed

Close-up of round beige chickpeas

Cicer Seed

Close-up of sprouted seeds with white shoots emerging from brown and black seeds

Quinoa Seed

Dark textured black stone surface with subtle veining and a soft light gradient on the left
cluster of small gray soap bubbles on a dark marbled surface

Aroma

Like you’ve stepped foot into a Scandinavian spa, with pleasant wild mint and sandalwood aroma. 



Our pure, essential oil scent doesn’t just smell great - the functional fragrance is backed by research to promote stimulation, hair growth, and scalp wellness. 

Support Your Healthy Hair Growth Cycle

We formulated The Wash with potent botanical extracts which are clinically-backed to address common hair loss concerns and optimize the hair growth cycle.

buy THE WASH now
Bundle of fresh rosemary sprigs on a wooden surface

Rosemary

The active compound found in rosemary, carnosic acid, is a powerful 5a reductase inhibitor, which blocks DHT formation, helping to prevent hair loss

Bundle of fresh rosemary sprigs on a wooden surface
Scattered roasted coffee beans on a textured surface

Caffeine

This coffee derived extract penetrates the hair follicle to stimulate the area and increase the anagen (growth) phase. Published literature demonstrates results that are competitive with minoxidil.

Scattered roasted coffee beans on a textured surface
Close-up of creamy chocolate spread with a swirl on top in a jar

Tocopherol

A free-radical-fighting active demonstrated to have synergistic effects with l-menthol and caffeine to stimulate the scalp and follicle, while promoting healthy hair growth

Close-up of creamy chocolate spread with a swirl on top in a jar
Mint leaf on a white dessert or drink on a white background

L-Menthol

A proven vasodilator, which promotes growth by stimulating and opening up the hair follicle.

Mint leaf on a white dessert or drink on a white background
Bundle of fresh rosemary sprigs on a wooden surface

Rosemary

The active compound found in rosemary, carnosic acid, is a powerful 5a reductase inhibitor, which blocks DHT formation, helping to prevent hair loss

Scattered roasted coffee beans on a textured surface

Caffeine

This coffee derived extract penetrates the hair follicle to stimulate the area and increase the anagen (growth) phase. Published literature demonstrates results that are competitive with minoxidil.

Close-up of creamy chocolate spread with a swirl on top in a jar

Tocopherol

A free-radical-fighting active demonstrated to have synergistic effects with l-menthol and caffeine to stimulate the scalp and follicle, while promoting healthy hair growth

Mint leaf on a white dessert or drink on a white background

L-Menthol

A proven vasodilator, which promotes growth by stimulating and opening up the hair follicle.

The Wash

Laboratory flask with a prohibition sign inside a circle

Natural, botanical ingredients, backed by science for hair and scalp health.

Hand holding a small plant with two leaves inside a circle

Gently removes dirt and buildup while maintaining natural moisture.

Water droplet icon inside a circle

Nourishes the hair and scalp through rich, detoxifying ingredients.

Dark gray outline icon of a sunrise over rolling fields inside a circular border

Drives volume while DHT blocking actives reduce shedding.

VS

Traditional Shampoo

Dark-gray outlined Erlenmeyer (lab) flask icon centered inside thin circular border

Harmful, carcinogenic ingredients that disrupt hormone function.

Chemical structure icon

Damages the hair and scalp through harsh, moisture-stripping chemicals.

Dark-gray circular icon with a cracked inner circle (broken/fragile symbol)

Creates dryness, flakiness, and overproduction of sebum.

Minus sign inside a circle icon

Leaves hair flat, frizzy, lifeless, and thinning.

Made for the Pros, Optimized for You 

Two men sitting side by side, one in a black sweater and the other in a jacket, against a light background.
01

From the beginning of the Highland journey, we loathed shampoos and saw an opportunity to create the best cleanser in the world.

Three men talking in a warehouse, two wearing hairnets and one wearing a blue cap and glasses.
02

Wanting to create a product that nourishes hair & scalp and supports hair growth, we worked with an organic chemistry and chemical biology specialized research scientist to bring our dream formulation to life.

Person in protective lab gear pouring liquid into a container in a laboratory setting
03

In partnership with our lab, we spent nearly a year hair and scalp cleanser unlike anything currently on the market.

Hairstylist styling a seated client's hair in a modern salon.
04

We rigorously tested it with world-class professionals, ensuring it would deliver in the best salons in the world.

Person washing long wet hair with shampoo in a shower, hands massaging scalp and hair.
05

We put it in the hands of everyday users, delivering a spa-like experience that forever changes the way people wash their hair.  

Abstract aerial landscape: curved copper-orange sand ridges and dark black sand channels with shimmering texture.

CLEANSE

HYDRATE

NOURISH

The Wash